Two and a half weeks between fills, a color they loved in March and wants again, a shape that suits their hands, a product they reacted to once. That is the record that keeps them coming back to you specifically.

Colors and products used, per visit, so "the one I had at Christmas" is a searchable fact rather than a memory.

Photos of every set, in Before and After columns, stored in your own iCloud.

Preferences that stay visible: shape, length, finish, allergies, the fact they like to be in and out in an hour.

Notes on the visit itself, including what you would change next time.

A private rating and a Do Not Book flag, for the clients who are and are not worth the chair.

Repeat bookings for clients on a two or three week rotation, and reminders that send from your number after you have read them.

A menu of services with real durations, plus per-client adjustments: a bump for the one who always brings inspiration photos that take an extra forty minutes, a loyalty discount for a regular.

There is no consumer app and no marketplace. Nobody sees another salon while booking with you, and nobody takes a percentage of a new client's first set. Your clients live in your own Apple Contacts.

Revenue by week or month, profit by service once you have entered your product costs, retail versus service split, who has slipped past ninety days, and where your clients live on a map.

No online booking: the client texts you or calls. 

No deposits or card payments, which for a trade where no-shows are expensive is worth thinking about honestly before you switch. 

Apple only. One login.

Every feature, no time limit, no card required. $24.99 a month for unlimited client after that. No per-client fee. No commission. No add-ons.